How 10 Billion-Dollar Businesses Profit From Your Bad Habits.
A gym charges $15 a month for unlimited access. The math shouldn't work — unless the business was never built on you showing up. 10 businesses that quietly profit when you don't follow through. None of it is hidden. Most of it is filed with regulators. 00:00 Gyms 01:24 Extended warranties 02:04 State lotteries 03:14 Life insurance lapses 04:10 Payday loans 04:46 Dating apps 05:39 Self-storage 06:24 Enterprise software 06:55 Weight Watchers 08:11 Gift cards & loyalty points Sources: company filings, CFPB, LIMRA, Consumer Reports, NASPL. Substructure — the business beneath the surface. #business #economics #finance
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