LinkedIn Masterclass: Stop Making These Profile Mistakes

Thank you to Granola for sponsoring this video. Try it for free at https://www.granola.ai/TIGERSISTERS Check out our matcha brand, Sisters Matcha at ⁠https://www.sistersmatcha.com⁠ Sign up for our newsletter here: https://tigersisters.substack.com/ What separates a LinkedIn profile that gets ignored from one that creates opportunities? In Part 2 of our LinkedIn Masterclass, we’re putting real Tiger Fam profiles under the microscope, sharing actionable feedback, easy-to-implement improvements, and insider tips from Cherie’s five years at LinkedIn, and the LinkedIn workshop she teaches every year at Stanford’s GSB. Tune in for: ✅ Live reviews and makeovers of real Tiger Fam LinkedIn profiles ✅ Lessons on how to optimize your headline, banner, profile photo, and ‘About Me’ ✅ The hidden LinkedIn features most people never use ✅ Common mistakes that make profiles feel generic or AI-generated ✅ A roast (with love) of some legendary LinkedIn Lunatics posts ✅ Cherie's biggest rule for writing LinkedIn content people actually want to read Whether you're a student, founder, executive, job seeker, or someone who hasn't updated their profile in years, this episode is packed with actionable advice you can implement immediately. Timestamps: 00:00: Cold Open 01:06: Welcome to Part 2 (And reviewing Part 1) 01:28: What to expect in this episode 02:24: Reviewing Tiger Fam profiles 03:18: How to include name pronunciations in your profile 04:12: The importance of refining your headline 09:34: Leveling up a beginner profile 12:54: Advanced tactic: adding a voice welcome to your profile 15:05: Tip: have a nice visible photo of you looking at camera 17:28: Make your ‘About Me’ easy to scan with clear sections 18:28: Tip: use concrete numbers to separate text blocks 19:30: Use first person language to sound more personable 22:00: Lovingly roasting LinkedIn Lunatics reddit 27:35: Adding value to your audience 28:55: Closing thoughts 🐯👯‍♀️ We’re the Tiger Sisters — your Wall Street & Silicon Valley big sisters Decoding Money • Power • Love ✨ New episodes every Monday | Shorts all week ✨ 💌 Want to partner with us? Sponsorships: partnerships@tigersisters.co Why trust us? ▫️ Cherie Brooke Luo — 100M+ views demystifying tech, finance & MBAs ▫️ Jean Luo — ex-Goldman Sachs, ex-Snapchat exec, 50+ AI patents, startup investor ▫️ Together: 4 Ivy League degrees • built billion-dollar products • two startups — decoded for you What you’ll get (and keep): ▫️ 🚀 Ivy League cheat sheets — no $250K tuition ▫️ Personal finance playbooks (salary, investing, negotiation) ▫️ Networking scripts behind $100M+ deals & job offers ▫️ Real conversations with CEOs, operators & investors ▫️ Mindset resets — clarity without the pricey coach ▫️ Systems for career, money, and long-term growth 💛 LET’S CONNECT ~ CHERIE ~ Instagram — /cherie.brooke TikTok — /cherie.brooke Substack — cherieluo.substack.com LinkedIn — /cherie-luo ~ JEAN ~ Instagram — /jeanluo_ LinkedIn — /jeanluo 👉 Hit Subscribe & tap the 🔔, then leave a ⭐️⭐️⭐️⭐️⭐️ review on Spotify & Apple Podcasts. It takes 10 seconds and makes a massive difference in helping new people discover Tiger Sisters. 🛍️ Items: 🍵 Sisters Matcha — http://www.sistersmatcha.com 🌀 Everything else — https://amzn.to/3z0dx5b