Die Hausbank am Handy - wie Neobanken um junge Kunden werben | ECO 20.08.2026

They're affordable, digital, and available 24/7 on your phone: Neobanks like N26, Revolut, and Trade Republic are aggressively targeting young customers on social media. They aim to be everything: checking account, savings account, securities account, and crypto trading platform. Will these neobanks become the primary banks of the next generation—or will a well-designed app be more than enough? What opportunities and risks do these new offerings present for young customers? And how are established banks responding to the growing digital competition? Report by Lena Hager and Max Nicholls Find more from ECO at https://on.orf.at